dready – the giving of love

                       Central Caribbean Marine Institute 2017 annual fund raising dinner programme

dready has committed to several charities and the CCMI is just one of them (dready in conjunction with Neil DeVere donates a portion of every dready lion fish sale), others include: Force Blue, a retired/injured US special forces charity that links ex servicemen with marine environmental projects; Jamaica Environment Trust, a Jamaican charity focused on education about, action for and preservation of the Jamaican environment; Children’s Tumor Foundation, a New York based charity dedicated to helping sick children; Hospice Care Cayman, offering free hospice care to terminally ill patients (brand new for dready) – the idea is that we set aside print series that donate a portion of each sale toward these charities and when asked we do work for invitations and programmes and christmas cards – dready christmas cards are always free – and things like this that help the charity (find that this works better, over the long term, than giving them a piece of art for charity auction)

charity giving sounds like it might be a bit of a PR stunt sometimes, but in fact it’s a pretty selfless thing – charities aren’t particularly organised for PR; they are more often volunteer based, with a flurry of activity around fund raising and special events, and their focus is fund raising for themselves not love for the donations you give – the people involved are often giving substantially of their free time, so to them your giving only seems natural.

So when you choose to give to a charity, chose it because you feel the cause is worthwhile, not because you think the publicity will bring you love.

big love …

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